Current:Home > NewsLL Cool J on being an empty nester, sipping Coors Light and his new Super Bowl commercial -InfinityFinance
LL Cool J on being an empty nester, sipping Coors Light and his new Super Bowl commercial
View
Date:2025-04-20 16:37:32
From movies to music to TV, LL Cool J is a household name. And he’ll end up in a few more households, figuratively and almost literally, on Super Bowl Sunday.The multi-hyphenate, born James Todd Smith, stars alongside country star Lainey Wilson in a new commercial for Coors Light. Molson Coors is reviving the “Coors Light Chill Train” for its big game ad, with LL Cool J as the conductor. Country star Lainey Wilson also appears in the ad, which is scored to The O’Jays “Love Train.”“(Love Train) has always been one of my favorites,” the artist, 56, tells USA TODAY. “My mother vacuumed the house to that. I grew up dancing to that as a little boy.”
AD METER 2024:Vote on the big game's best commercialsLL Cool J also loved the “don’t call it a comeback” part of the commercial, as the “Chill Train” is revived for the first time since 2012. The concept began in 2005 as the “Silver Bullet Express.” In the spot, created by Droga5, part of Accenture Song, the train brings some “chill” to a house watch part in an unexpected way.
“I’m not a big drinker, but I’ve definitely sipped a Coors Light here and there for sure,” he says. “The scale and the scope of this commercial, it just felt right to me.”
While Molson Coors is newer to the big game thanks to Anheuser-Busch’s alcohol exclusivity ending last year, LL Cool J actually has a bit of history with Super Bowl ads. He appeared alongside Missy Elliott and Busta Rhymes in a 2008 Diet Pepsi Max ad that spoofed the “Saturday Night Live” “Night at the Roxbury” skit. He had a small role in the piece, which placed in the top 10 that year on USA TODAY Ad Meter.
For him, this latest ad will be more memorable. Part of that is because how hectic his career became in the 2000’s: from 2004 to 2008, he released three albums, acted in seven films and appeared on a number of TV shows.
Now he and his wife Simone, who have four children together, are empty nesters. His approach to taking on new projects has evolved.“I’m just having a good time and I’m doing things because they’re enjoyable,” he explains. “Forget a house and all that, I could get a condo and my remote control and just watch TV. I’m only doing the things I’m doing at this point for fun.”
veryGood! (7981)
Related
- Which apps offer encrypted messaging? How to switch and what to know after feds’ warning
- Meta sued by states claiming Instagram and Facebook cause harm in children and teens
- NHL switches stance, overturns ban on players using rainbow-colored tape on sticks
- Boston councilmember wants hearing to consider renaming Faneuil Hall due to slavery ties
- Meet first time Grammy nominee Charley Crockett
- NYU student, criticized and lost job offer for Israel-Hamas remarks, speaks out
- USPS touts crackdown on postal crime, carrier robberies, with hundreds of arrests
- Virginia woman wins Powerball's third-prize from $1.55 billon jackpot
- House passes bill to add 66 new federal judgeships, but prospects murky after Biden veto threat
- A warmer than usual summer blamed for hungry, hungry javelinas ripping through Arizona golf course
Ranking
- Juan Soto to be introduced by Mets at Citi Field after striking record $765 million, 15
- Leader of Lebanon’s Hezbollah holds talks with senior Hamas and Palestinian Islamic Jihad figures
- Senate panel OKs Lew to be ambassador to Israel, and a final confirmation vote could come next week
- Wisconsin Republicans float changes to win approval for funding Milwaukee Brewers stadium repairs
- Selena Gomez engaged to Benny Blanco after 1 year together: 'Forever begins now'
- AI-generated child sexual abuse images could flood the internet. A watchdog is calling for action
- Rachel Bilson Shares She’s Had Multiple Pregnancy Losses
- China replaces defense minister, out of public view for 2 months, with little explanation
Recommendation
Behind on your annual reading goal? Books under 200 pages to read before 2024 ends
Abracadabra! The tale of 'The World’s Greatest Magician' who vanished from history
Cheryl Burke Confronts Former Bachelorette Host Chris Harrison Over Claim He Called Her a Sloppy Drunk
'Avoid all robots': Food delivery bomb threat leads to arrest at Oregon State University
Federal appeals court upholds $14.25 million fine against Exxon for pollution in Texas
T.J. Holmes, Amy Robach pose for Instagram pics a year after cheating scandal: '#truelove'
City of Orlando buys Pulse nightclub property to build memorial to massacre victims
USPS touts crackdown on postal crime, carrier robberies, with hundreds of arrests